VENICE, CALIFORNIA – September 2004 – Imagistic and Chefmakers launch http://www.chefmakers.com/. “Chefmakers is truly the first of its kind – a high tech, hands on cooking school right in your neighborhood,” says Michael Weiss, CEO of Imagistic.
"We have been working with the staff at Chefmakers to create a site that not only whets the users’ appetite, but gives them the tools to find the right class for them and sign up right online." In addition to linking to a course catalog, the site highlights the star roster of high rated chefs and the top of the line retail store.
ABOUT CHEFMAKERS
The Chefmakers Cooking Academy is a new retailing concept offering a wide variety of "edutainment" activities, products and services which are oriented to the home chef – both adults and children – set in world class facilities. Chefmakers is designed to take advantage of the increasing interest in home entertainment and demand for "non virtual" cooking experiences.
The tremendous popularity of celebrity TV chefs like Martha Stewart and Emeril Lagasse combined with the growing awareness of nutrition, problems of obesity in both adults and children and escalating health concerns with processed food has created a significant opportunity for educating and entertaining today’s home chef.
ABOUT IMAGISTIC
Founded in 1997, Imagistic (www.imagistic.com) is an Internet software and services firm that specializes in Web application development. The company has developed numerous Web-based initiatives for such clients as Baxter BioScience, GE Private Asset Management, California Pizza Kitchen, Bank of America, Health Net, UCLA, CarsDirect.com, Southern Poverty Law Center and Estee-Lauder. Imagistic is based in Venice, California and works with local and remote clients in all businesses and industries.
