September 2010

After 13 years of offering business technology planning services for many of our clients, Imagistic has now created a new division to focus efforts on this core offering and expand its reach to a wider audience.

Imagistic’s Business Technology Plan offers a unified assessment for any technology initiative. It details the nexus between your critical business objectives and the primary factors your organization needs to consider when undertaking a technology project.

Imagistic’s Business Technology Plan (BTP) is based on the principle that by discovering and then resolving your top planning problems, issues related to cost, scope, and time will be identified and much more easily eliminated.

The BTP is a structured document that enables you to break down your project into an assessment of technology needs, set against an objective and rational view of your business and organizational principles. This technorational view of your project within your organization is imperative.

There was a time when business and technology were separate; an organization’s IT department served the business, but in an ancillary way. Now, technology is thoroughly and deeply integrated into the fabric of today’s successful businesses. Generating a BTP will not only help to ensure that your project will be well-conceived in its features and form, but it will be well-supported by business cases and logic.

To learn more about this new division, feel free to contact us at

About Imagistic
Founded in 1997, Imagistic is a business and technology solutions firm. Our mission is to help organizations use technology to support their business and improve their bottom line. With a strong attention to detail and exceptional client service, Imagistic offers a proven track record of hundreds of satisfied clients and successful implementations around the world. Our talented and seasoned staff offers decades of experience in business technology strategy, technology forensics, RFP/RFQ/RFI consultation, Internet and custom software development, content strategy, project management, design, and information architecture.